Creative Specs and Guidelines
Technical Ad Specs
| Ad Unit | Dimensions | GIF/JPG File Size | Flash File Size | Additional File Size | Third Party Rich Media |
| Leaderboard | 728x90 | 35K | 40K | 100K | Yes |
| Medium Rectangle | 300x250 | 35K | 40K | 100K | Yes |
| Micro Bar | 88x31 | 10K | 10K | n/a | n/a |
| Small Rectangle | 300x100 | 20K | 30K | n/a | n/a |
| Button | 120x60 | 10K | n/a | n/a | n/a |
| Market Update | 292x30 | 15K | n/a | n/a | n/a |
| Trading Center | 150x50 plus text |
10K | n/a | n/a | n/a |
| FOX Translator | 300x100 | 20K | n/a | n/a | n/a |
| Sliver/Expandable | 938x40 | 40K | 40K | 100K | Yes |
| Pop Under | 720x300 | 35K | 40K | n/a | Yes |
| Newsletter | 728x90 | 35K | n/a | n/a | n/a |
| Text Links | Text | n/a | n/a | n/a | n/a |
| File Types | Animation | Expansion | |
| Leaderboard | GIF,JPG,Flash,Motif,Eyeblaster Pointroll,Unicast,Eyewonder,Klipmart |
up to 3 loops; 15 seconds max (combined) | 728x300 expands down |
| Medium Rectangle | GIF,JPG,Flash,Motif,Eyeblaster Pointroll,Unicast,Eyewonder,Klipmart |
up to 3 loops; 15 seconds max (combined) | 500x500 expands up and left |
| Micro Bar | GIF,JPG | n/a | n/a |
| Small Rectangle | GIF,JPG,Flash | up to 3 loops; 15 seconds max (combined) | n/a |
| Button | GIF,JPG | up to 3 loops; 15 seconds max (combined) | n/a |
| Market Update | GIF,JPG | up to 3 loops; 15 seconds max (combined) | n/a |
| Trading Center | GIF,JPG | n/a | n/a |
| FOX Translator | GIF,JPG | n/a | n/a |
| SliverExpandable | GIF,JPG,Flash | 1 loop max; 8 seconds max (combined) | 938x300 expands down |
| Pop Under | GIF,JPG,Flash,HTML | up to 3 loops; 15 seconds max (combined) | n/a |
| Newsletter | GIF,JPG | n/a | n/a |
| Text Links | Text | n/a | n/a |
.Mobi (WAP)
| Dimensions | File Types | GIF/JPG File Size | |
| .Mobi (WAP) | 96x16, 112x20 167x30,215x34 |
GIF/JPG/PNG | 96x16 = <800 bytes 112x20 167x30 215x34 = <1K |